If you’re in driver recruiting business, your number one goal is simple – generate qualified apps in an effort to hire qualified truck drivers. The major picture is “simple” because it’s single-focused—recruit, hire, retain. Right? Well, the simplicity becomes a little muddled when you consider all of the different ways in which the goal ca.... Read more
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From Our Blog
A decade ago, people still relied on morning papers for news. Today, the majority of readers find their headlines on Google or social media—and that includes drivers. And because people have now more control on when, where, and how they consume information, public relations has branched out from its traditional news cycle. Think about how.... Read more
With the driver shortage showing no signs of abatement, trucking companies and recruiters are feeling the heat across the board. It’s time that employers of transportation professionals around the country take note of the gap between the driver need and driver availability. The era of the Millennial generation is here and it’ll take a well-develope.... Read more