The Hightower Agency. The leader in recruitment advertising.

When it comes to recruiting drivers, nobody does it better than we do.
We’re Hightower. We know trucking.

Featured Work

Powersource Ad Campaign
Ad Campaign for Powersource Transportation
P.A.M. Mobile Site
New Mobile Website for P.A.M. Transport
USA Truck Website
New Website for USA Truck

From Our Blog

6 Winning Strategies to Content Creation

Recruiting truck drivers? Then you probably have a recruitment advertising strategy in motion that includes all sorts of components. With growth of the Internet at our fingertips, emerging technology, and new ways to reach truck drivers online, your marketing plan can (and should) include a powerful content creation.... Read more

Content Marketing
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How to Create Driver Personas For Your Trucking Company

When it comes to truck driver recruitment, one aspect is easily forgotten: driver personas. If you're wondering what driver personas are, and how to create and use them, you've come to the right place. We'll give you all the good details so you can begin--or enhance--your driver personas within your recruiting adver.... Read more

Driver Recruiting
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Quick Tips About Pay-Per-Click Campaigns to Recruit Drivers

When it comes to your company website showing up at the top of search engine results, the competition is tough. Not only are you competing with other trucking companies for attention, but also with entities that may not even relate to the industry. The Internet an enormous ocean full of information, and you mus.... Read more